TechnoServe

Technoserve Logo

Services

  • Event Management
  • Public Relations
  • Digital Marketing
  • Creative

Where purpose meets impact

TechnoServe works at a global scale to help people build better lives through business and economic opportunity.

But translating the magnitude of that mission into compelling social content required a different kind of strategy.

Kulur Group helped turn TechnoServe’s social presence into a stronger storytelling platform—one designed to inform, inspire and create meaningful connections with donors, advocates and partners.

Big mission. Small screens.
We helped make the impact impossible to miss.

Technoserve Biological Diversity Two-Pager

OUR
KANVAS

Kulur developed a social media toolkit designed not around individual posts, but around creating a more intentional and sustainable digital presence.

Social Media Strategy

We established a strategic framework for TechnoServe's social ecosystem—clarifying audiences, channel roles, content priorities and opportunities for engagement.

The result was a more deliberate approach to where content lived and what each platform needed to accomplish.

Voice + Presence

We helped evolve TechnoServe's social voice and presence to create greater consistency while making complex work more accessible, relevant and engaging.

The goal was to preserve the authority of the organization without losing the humanity of the people and communities behind its impact.

Creative Storytelling

Kulur transformed program updates, organizational insights and impact stories into visually engaging social content designed for how audiences actually consume information.

Creative became more than decoration—it became part of how the story was understood.

Insights + Reporting

Performance data helped us understand what audiences responded to, identify opportunities and continuously refine the content strategy.

Every reporting cycle became input for the next creative decision.

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THE
IMPACT

When Strategy Leads, the Numbers Follow. Everything aligned with the mission. The performance wasn't driven by chasing trends or creating content disconnected from TechnoServe's purpose. Strategy, storytelling, creative and measurement worked together to make the organization's mission more engaging—and its social channels more effective.

16% Average Engagement Rate

June 2025–June 2026

8–20× LinkedIn industry benchmarks

14% Click-Through Rate

  • Approximately 3–5× industry averages

900% Increase in Facebook Engagement

  • From 0.2% → 2% in one year

I think Kulur Group has brought a different perspective, some expertise that we certainly didn't have. and so I think we really appreciated that. A lot of the creative chops that you've brought, pushing us to think differently about what we're doing. So I think all those things have been really positive.

– Lisa Kagel, Senior Director, Digital-Advancement Team, TechnoServe